• Develop and execute integrated sales and marketing strategies aligned with company goals
• Build and maintain strong commercial relationships with distributors, growers, and key stakeholders
• Identify growth opportunities and market gaps in regional and national agribusiness sectors
• Lead marketing campaigns across digital platforms, events, and trade networks
• Represent the company at agricultural conferences, field days, and industry expos
• Monitor and report on sales performance, customer engagement, and market trends
• Oversee product positioning, pricing strategy, and promotional planning
• Supervise a small commercial team and foster a results-driven, customer-centric culture